HeadCase develops technologies related to online dialog, placing focus on the user and their interests in order to deliver a new world of exciting people, concepts and ideas. The HeadCase management team has extensive industry experience and is backed by a strong team of engineers, experts and advisors who are continually creating new innovations.

HeadCase was founded in 2006 and is backed by True Ventures and Burnt Norton. The Company is based in Los Angeles.

Management Team:

Cathi Cox, CEO
Cathi has a Harvard MBA and over 15 years new media experience that ranges from helping launch the first interactive network at U S WEST/Time Warner to expanding Warner Brothers’ global online presence across multiple markets. In addition, she has start-up experience selling a 3D technology start-up—Construct and developing some of the earliest cross-media partnerships for the online community company, MyPrimeTime.

Paco Nathan, Technical Director
Paco has 25 years experience in software R&D. He holds a BS in Math Sciences and MS in Computer Science from Stanford, worked at NASA/Ames, Bell Labs, Motorola, and has focused on early stage tech start-ups for several years. Among those, Paco co-founded FringeWare in 1992, one of the early ecommerce firms. He’s written for several periodicals, including Wired, O’Reilly Network, bOING-bOING, Mondo 2000. Paco co-authored the JFRED open source project, pioneering conversational characters for ecommerce.

Ethan Batraski, Director, Product Management & Business Development
Ethan has a background in high-tech start-ups and has experience in strategic analysis, business modeling and product development. He has a BS in Economics & Mathematics from UC Berkeley and has held senior positions at Visa International, Visage Mobile, Helio and Symantec. He has hands-on experience in enterprise implementations and strategic partnerships as well as the launch, implementation and operations of several MVNOs such as Disney Mobile and Voce. In addition, he has experience in SOA, distributed computing and mobile platforms.